Jessie Scheele

January 17, 2020
Forge and Spark Editorial Soul Brand Voice Image of Newspapers

How to Develop the Editorial Soul of Your Brand 

Content focused solely on advertising and sales can be mind-numbing. Your customers are interested in how you can help them, not just your product or service. […]
November 29, 2019
Girl holds iPhone to capture user-generated content

User-Generated Content: How to Use UGC for Max Brand Attention

As the time we spend online continues to grow, our attention spans keep dropping to rock-bottom levels. We easily get lost in our screens with an […]