Instagram Facebook Linkedin Newspaper
Get in Touch
Contact

Lumisphere

A Dynamic Brand Launch for Lumisphere

Branding | Logo Development | Canva Design | Brand Content Kit Service

When Lumisphere—an ambitious public art project from nonprofit Visions2030—set out to launch a major installation at a museum plaza, the team needed a brand identity that was beautiful, functional, and fundraising-ready. And they needed it yesterday. With an imminent unveiling on the quickly-approaching horizon, founder Carey Lovelace summed it up best: they were “fixing the plane while flying it.”
A Dynamic Brand Launch for Lumisphere

Enter Forge & Spark’s Brand Content Kit—a weeklong, joyful and collaborative sprint designed to help purpose-led organizations show up beautifully and strategically in the world.

We began with efficient discovery to ground Lumisphere’s brand in the heart of their mission and the bold artistic vision behind it. Then, guided by our VP of Creative Strategy, Lara Kroeker, we hosted two energizing, half-day workshops—full of rapid ideation, live feedback, and smart, joyful decision-making.

By Day Two, Lumisphere had:

  • A fresh draft logo and modern wordmark
  • A bold, expressive colour palette
  • Tailored font pairings and a clear visual hierarchy

With the right design foundations in place, we then translated the new brand into a fully styled presentation deck—complete with layout grids, accessible Canva templates, and simple, practical brand guidelines to keep everything consistent and easy to use.

Our solution: the Brand Content Kit service
Our brand kit deliverables include not only fresh branding, but newly content, too.

By week’s end, the Lumisphere team had everything they needed to launch with confidence, including:

  • A custom logo and wordmark
  • Refined colour palette and font pairings
  • Simple, actionable brand guidelines
  • Layout grids and Canva best practices
  • A fully branded, ready-to-use pitch deck for grant applications and killer fundraising

What We Delivered in Just One Week

By week’s end, the Lumisphere team had everything they needed to launch with confidence, including:

  • A polished, custom logo and wordmark
  • A vibrant, refined colour palette and font suite
  • Clear, easy-to-use brand guidelines
  • Canva-friendly layouts and visual best practices
  • A fully branded pitch deck to power grant proposals and fundraising

By Friday, Lumisphere had a full set of tools to launch confidently—and a visual identity that could grow with them.

Today, Lumisphere’s team uses their new templates and pitch deck daily to promote their installation, engage the public, and secure funding. 

The brand identity we built together not only supports their 2025 campaign—it lays the foundation for Lumisphere’s global presence through 2030 and beyond.

A Beautiful Brand, Built to Move People
Why We Loved This One

Working with Carey and the Lumisphere team was everything we love about this work: mission-aligned, fast-paced, creatively rich, and joyfully human. Their clarity of purpose—and trust in our process—made this one-week sprint as inspiring as the art they’re creating.

We can’t wait to see Lumisphere shine on the world stage. 💛

Need a Quick, Beautiful Brand for Your Big Idea?

Forge & Spark’s Brand Content Kit is made for purpose-led teams who need to look good, move fast, and stay true to what matters. We’d love to help you bring your boldest ideas to life.

Explore more of our work or get in touch: hello@forgeandspark.com