We’re Forge & Spark—a women-led, Certified B Corp content agency helping purpose-driven brands grow with clarity, confidence, and integrity.
Since 2012, we’ve partnered with founders and marketing leaders who care deeply about what they do. Together, we turn values into strategy, systems, and stories that spark real connection and measurable results.
When you work with us, you’re not just hiring an agency. You’re partnering with a team that listens closely, collaborates generously, and delivers content that feels like you: polished, purposeful, and full of heart. Let’s book a discovery call.
At the heart of our work is a simple belief: thoughtful communication creates positive impact.
As a newly recertified B Corp (2025), we’re proud to continue using business as a force for good — supporting the UN Sustainable Development Goals for Quality Education (SDG 4), Gender Equality (SDG 5), and Decent Work and Economic Growth (SDG 8). Read our B Corp Story and our 2024 Impact Report.
Our values guide everything we do:
We pour care and craft into everything we make.
We show up with honesty and encourage others to do the same.
We treat people — clients, partners, and one another — with empathy and fairness.
We achieve more together, and always make room for shared success.
We find smart, thoughtful solutions, using creativity and experience to make great things happen.
Your trusted content team, scaled to your needs.
We work best with mid-sized and small marketing teams, founders, and leaders who want clarity, consistency, and partnership. Think of us as your fractional content team: strategic when you need it, creative when it counts, and steady in helping you grow.
We start by listening. We dig into your goals, audience, and brand voice, then create a roadmap that fits your purpose and priorities.
We help you build efficient, easy-to-manage systems — from content calendars to analytics dashboards — so consistency becomes second nature.
You’ll work with a dedicated senior-led team (strategist, PM, and creative specialists) who care deeply about your mission. Together, we’ll plan, craft, and refine content that connects.
With 25+ years in content strategy and storytelling, Shannon founded Forge & Spark to unite purposeful marketing with genuine care. She leads the agency’s strategy practice and is the author of Content With Purpose.
Inspired by: Small acts of courage, honesty, and compassion.
Lisa ensures strategy translates into stories that move people. She brings 20+ years in content leadership, teaching, and digital publishing.
Dreams of: Content that inspires positive change.
A Webby-winning creative director and visual storyteller, Lara brings brands to life through accessible design, heartfelt storytelling, and a whole lot of style.
Believes in: Glue guns and glitter.
Colby ensures every project runs smoothly and strategically. She’s our process champion and the calm at the centre of every storm.
Inspired by: Finding creative solutions to complex problems
Julia is a unicorn, specializing in both content strategy and project management, bringing strategic chops as well as organizational know-how to the table. Her experience ranges from roles in advertising, non-profit, health, education, and organizational design with organizations like DDB Canada, BC Women’s Health Foundation, and BCIT.
Believes in: the power of kindness (and women’s equity).
Kirsten is an editor, writer and content project manager who is passionate about helping clients bring their stories to life across platforms. With a background in magazine editorial, she asks the right questions, and expertly gets to the heart of your story.
Inspired by: Finding the right words to connect with any audience.
Ren is a senior-level designer with a background in magazine and editorial design. She has a passion for all things Adobe and learning new skills. She is THE person we turn to for restaurant recommendations.
Dreams of: Exploring the world.
Christina is a graphic designer and illustrator focused on the art of storytelling through the combination of bold imagery and conceptual thinking. She is relentless in her pursuit for creative solutions, particularly in the local non-profit sector and impact space.
Passionate about: Decorating her workspace with art and trinkets.
With 5+ years of experience as a Content Strategist and Creator, Olivia is keen about using exciting visuals, unique storytelling, and data-driven insights to create out-of-the-box strategies. She’s an entrepreneur and creative at heart.
Believes in: Kindness, optimism, and baking good for her neighbours.
A storyteller at heart, Chelle has experience both brand-side and client-side developing robust strategies for digital comms, social media, influencers, email, editorial, and paid media.
Passionate about: Inventive beauty
Sara is a graphic designer with a penchant for entrepreneurship (and tasty cocktails). She specializes in digital design and is obsessed with all things social media.
Dreams of: Seaside passionfruit mezcalitas with a bowl of fresh guac.
With 10+ years in communications and marketing, Sonam has partnered with clients across diverse industries, specializing in social media strategy, content creation, audits, and more.
Believes in: Exploring the world and embracing new experiences.
When not sailing BC’s coastal waters on her aptly named sailboat Zig-Zag, Kelsey is a Project Manager with 10+ years of PM experience across the digital marketing landscape. She is a champion of process and believes most problems can be solved with the right Excel spreadsheet.
Dreams of: Days spent at sea, as far away from cell reception as possible.
Passionate about social media strategy and execution, Bronwyn has worked with the Vancouver Aquarium and alive Magazine, and assisted international businesses to find growth opportunities in the Canadian market.
Believes in: Always smiling, compassion, and getting outdoors.
Esther supports F&S from Mombasa, Kenya, providing our clients with top-notch research, project coordination, copywriting, and social media support. She has won our internal ‘Kindest Spark’ award for infinite years running.
Passionate about: Digital literacy and helping others learn.
As an experienced Project Coordinator, Saranne brings many talents to the team. With a passion for fostering company culture, she is currently the B Keeper at Forge & Spark – ensuring that we stay on track for our B Corp goals.
Wakes up to: Snuggles with her family in their giant family bed.
