If you want to be successful with content marketing, you need to invest in quality content. Investing in story now will establish the groundwork for stronger relationships with your future customers.
It’s really all about putting one small spark of kindness out there in the world, to perhaps light another. In that spirit, we at Forge & Spark wanted to share just a few short stories about some of the women we work with who inspire us every day.
Finding your ideal candidate from recruiting seems to get harder every year. It’s hard to stand out from the sea of job postings. Values-based storytelling through great content can help.
Today, universities are fighting for attention in an online world where every prospective and current student is a digital native. Universities and colleges now have to think like a brand, and use a robust content marketing strategy to attract enrollment and nurture their community.
Arc’teryx is a prime example of how to elevate brand story to new heights, and sell products globally. Here’s how you can do it, too.