July 13, 2020
I love to organize—my shoes, my dresses, my old papers from school, pictures, my partner’s fishing lures and computer cords, and even the spices in my […]
May 29, 2020
Investing in story now will establish the groundwork for stronger relationships with your future customers.
May 22, 2020
Investing in story now will establish the groundwork for stronger relationships with your future customers.
April 17, 2020
There’s a TV commercial that’s been playing during the nightly news for the last few weeks of this Covid-19 pandemic. In it, a recognizable fast food […]
April 15, 2020
We recently worked with a client who was eagerly anticipating the release of her first TED Talk. By all accounts, she was already a well-regarded thought […]
March 20, 2020
It’s early days for businesses and brands trying to figure out what to say and how to say it in this strange new world of social […]
March 8, 2020
Way back in 2005 I attended an E3 conference on behalf of Electronic Arts, my employer at the time. There weren’t many women in the industry […]
January 20, 2020
For years I’ve made a habit of tracking the books I read over the course of a year, with the goal of encouraging and inspiring myself […]
January 17, 2020
Content focused solely on advertising and sales can be mind-numbing. Your customers are interested in how you can help them, not just your product or service. […]